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The matcha gift guide

The matcha gift guide

What to get the matcha drinker in your life, sorted by who you're buying for. Six ideas, from a $35 starter tin to the Duo, plus Christmas shipping dates.

The matcha gift guide

What to get the matcha drinker in your life, sorted by who you're buying for. Six ideas, from a $35 starter tin to the Duo, plus Christmas shipping dates.

How much caffeine is actually in matcha?

How much caffeine is actually in matcha?

Some sites say matcha has more caffeine than coffee. Others say it's gentler. Here's what the numbers actually look like, why they vary so much, and how to control your...

How much caffeine is actually in matcha?

Some sites say matcha has more caffeine than coffee. Others say it's gentler. Here's what the numbers actually look like, why they vary so much, and how to control your...

How Two Novocastrians Built a Matcha Brand From a Single Bulk Order

How Two Novocastrians Built a Matcha Brand From...

I discovered matcha over 12 years ago, long before it appeared on cafe menus or filled anyone's Instagram feed. I fell for it immediately. The calm, focused energy it gave...

How Two Novocastrians Built a Matcha Brand From...

I discovered matcha over 12 years ago, long before it appeared on cafe menus or filled anyone's Instagram feed. I fell for it immediately. The calm, focused energy it gave...

Ceremonial Grade vs Culinary Grade Matcha. What's the Difference?

Ceremonial Grade vs Culinary Grade Matcha. What...

If you've been researching matcha for more than five minutes, you've probably come across these two terms: ceremonial grade and culinary grade. Maybe you've seen them on product labels, or...

Ceremonial Grade vs Culinary Grade Matcha. What...

If you've been researching matcha for more than five minutes, you've probably come across these two terms: ceremonial grade and culinary grade. Maybe you've seen them on product labels, or...

How to Make a Matcha Latte at Home

How to Make a Matcha Latte at Home

The problem is that café matcha lattes are wildly inconsistent. Some use culinary grade powder that's been sitting in a bulk bag for months. Some use a pre-mixed syrup that's...

How to Make a Matcha Latte at Home

The problem is that café matcha lattes are wildly inconsistent. Some use culinary grade powder that's been sitting in a bulk bag for months. Some use a pre-mixed syrup that's...

Matcha vs Hojicha: What's the Difference?

Matcha vs Hojicha: What's the Difference?

If you've been exploring the world of Japanese tea, you've probably come across both matcha and hojicha. They're both made from the same plant — Camellia sinensis — and both...

Matcha vs Hojicha: What's the Difference?

If you've been exploring the world of Japanese tea, you've probably come across both matcha and hojicha. They're both made from the same plant — Camellia sinensis — and both...